Do ugly websites really cost you money?

Do ugly websites really cost you money?

No business owner should ever be embarrassed by their website. It’s worth the effort to run through everything with a fine-toothed comb and ensure your online customers are getting the best possible experience. We’ve rounded up the top six website elements you need to invest in. A variety of professional photos From pictures of your […]

Best practices for SMB Facebook pages

Best practices for SMB Facebook pages

One point five billion people check Facebook every single day. That’s a lot of potential business for companies that take the time to manage and update their profile. There are lots of ways to simplify social media engagement that don’t require much time or money, but these six are our favorites. Focus on getting comments […]

How AI helps e-commerce businesses

How AI helps e-commerce businesses

Artificial intelligence (AI) is an exciting innovation that’s becoming integral to many businesses. Industry experts are even predicting that by 2020, 85% of the interactions between corporate customer service departments and their clients will use AI. If you’re an e-commerce business owner, you’re in a prime position to become an early adopter. Predicting what your […]

Instagram followers: turn them into buyers

Instagram followers: turn them into buyers

Because of its image-heavy content, Instagram has become a tremendously popular social platform, as evidenced by its 500 million users and over-a-billion daily engagement. More than being a photo-sharing social network with fun filters, Instagram’s potential to turn your followers into customers is worth exploring. Make the most of your Instagram account with these 5 […]

Ecommerce: Squarespace adds new analytics

Ecommerce: Squarespace adds new analytics

Even if your business doesn’t see internet-based commerce as a top priority, it’s hard to ignore it as a sizable revenue opportunity regardless of your target market. Content management service (CMS) Squarespace knows exactly how you feel. Long kept as a secondary goal, the popular service will finally make moves to better cater to ecommerce […]